«Every Day low prices»

Special promotional program "Every day low prices" is introduced into the supermarket chains operations. The aim of the program is to constantly and continuously keep the certain level of prices on the offered assortment of products on the level lower than the average market prices.

The basics of the strategy are 120 key products of widely consumed products, which are socially significant products, included in the consumer basket and products-brands, the most popular and highly demanded products by our customers. Due to that system, every family will find the product needed according to the needs and financial capabilities!

The products under promotional program in the stores are marked by special orange price tags.