26/01/2010

STAR supermarket chain took under its patronage Yerevan Secondary school for orphans and children from low income families.

STAR supermarket chain, in the framework of implementing the program on Corporate social responsibility stood out as a sponsor for secondary school "Barik-A"

Vahan Kerobyan, Executive Director of Star, informed that the company will pay the rent for the space of the institution. Throughout 2009, the directorate of the school couple times faced the threat of the school to be closed down.

"We plan to patronage the school not only by providing financial assistance but also by coming for visits, bringing gifts, communicating with children and inviting them to visit us and having interesting tours", - said V. Kerobyan. He urged Armenian business institutions take more part in those types of initiatives. "We will try to satisfy the minimum requirements necessary for the school to continue its activities", - noted CEO. According to him, STAR will provide about 1mln AMD throughout the whole year, but the company will not stop on that. "We will get acquainted with other problems that the school is facing and we will provide support in the solution as well.", - informed V. Kerobyan, while talking with the reporter of ArmInfo.

It should be noted the "Barik-A" school was established in 1995 for the children from low income families. Mainly children of military servants, died during Karabakh war, as well as orphans study in that school and due to that school get high quality and decent education.

31/08/09

Open letter to the society

To the owners of the transportation means, representatives of government bodies, representatives of education institutions, mass media, business society representatives and all citizens of RA from the STAR supermarket chain stores staff.

Dear citizens of Armenia!

We would like to attract your attention to a very important question of safety on the roads and specify our point of view on this topic «STAR» is for following traffic rules and for the respect on the roads!

In 2008 in Armenia 2202 cases of traffic accidents took place, as a result 407 people have died and 31225 people were injured. These data two times exceed the international statistics.

We express our concern in respect of this statistics and with grief would like to state that among people who were hurt there were several children. Having that in mind, and in respect of the beginning of the new school year, we urge the society be more attentive to the traffic rules and especially be more attentive to the pedestrians.

«STAR» as a socially responsible company directs the attention of the society on the problems of the traffic in Armenia and urges everyone to get actively engaged in the process of improvement of the situation and do the following steps:

1.   Drivers - stop on the pedestrian crosswalk, follow the traffic rules and treat with respect everyone on the roads.

2.   Representatives of the road police - be strict with the drivers, who have breached the rules in respect of the pedestrians. Also we urge to review the number of crosswalks, which have direct connection to the safe traffic.

3.   Pedestrians - follow the traffic rules and cross the streets through special crosswalks.

4.   Mass media - pay attention on the rules to be followed, react and inform the society and support the strategy of the Government of RA by ensuring informational support.

5.   Educational institutions -conduct lessons on traffic rules and explain from a very young age the meaning of safe traffic in everyday life.

6.   Representatives of business class- propagate the importance of safe traffic by conducting educational meetings with staff members.

The staff of «STAR welcomes the «National strategy on safe traffic» adopted by the government on August 13. First step of the strategy is to toughen the rules of the drivers, specifically to make mandatory the usage of seat belts.

We guarantee, in the framework of our possibilities, to ensure that the society receives information on any initiative taking place in regards of the Government strategy.

We urge all drivers of all transportation means, which agree with our opinion, to drive first 15 days of September with the headlights on. This is practiced in all developed countries and is directed to ensure the safety of the students.

With respect,

Staff of «Star» supermarket chain.

27/05/09

Let's help our children together!

"STAR" supermarket chain organized charitable promotion «Let's help our children together!». The event is dedicated to Child Care Day and the goal is to collect money for the children with leukemia.

The promotion started on May 20 and will last till the end of the month. During the period of the promotion fundraising boxes were put in all the stores. All the funds raised, on June 1, will be given to "Charity fund for children with leukemia", which was established on the base of Children's blood center after R.O. Yolyan.

«We are grateful to «Star» for taking the initiative and organizing this promotion. With the help of this promotion we can invite professional specialists from abroad, purchase equipment and partially cover reconstruction activities. All this will foster the quick recovery of children», - said Lala Vagharshakyan, head of the Children Department of the Blood Center.

The support of this Fund is done in the framework of the charity and social strategy of the STAR supermarket chain stores. The importance of the charity is recognized not only by the management of the company but by every single employee: as of today "STAR" staff managed to collect 210,000AMD for the children. At the end the company will double the amount gathered by the customers and by the employees. The motto of the Fund is "I want to live and we urge all citizens to fulfill the dream of the children», - said director of marketing of "STAR" Narine Avetissyan.

The International Child Care Day is an opportunity to help sick children, but in "STAR" we think that good things must be done every day and the company is planning to continue supporting those ones who are in need.

«Charity for the Fund for children with leukemia»

HSBC bank USD 005 015375 101

(+374 10) 28 44 59,  (+374 10) 28 44 56

24/04/09

Appeal of Vahan Kerobyan, Executive Director of "STAR" Supermarket chain stores.

For us Armenians the day of April 24 is the day of memory and comprehension. At the dawn of the last century as a result of the genocide and ethnic cleansings, we lost more than 1.5 mln parents, which were the cream of the Turkish society - the intellectuals, traders, workers. This is the saddest page of the history of our nation.

Now, after more than 90 years, remembering all that happened, we should understand with pain and pride that we are Armenians, we should feel our greatness, remember about our long path, find our place in this world and due to our efforts, creative thinking and unity, should build our future.

Time has come now, so that each one of us should put his/her Armenian origin above all other ideas, it is time for our nation to build strength to withstand the challenges and generate ideas to find our unique place in this world.

Vahan Kerobyan

23/04/09

Environmental protection for the sake of future!

On Saturday April 25, the staff of "STAR" supermarkets on the address of David Anhakht 21 and Azatutyun 21 are planning to plant 40 trees for the Earth Day in the park of "Paronyan" in the district of Kanaker-Zeytun.

22^nd of April is the Earth Day celebrated all over the world and by the tradition, everyone, who wants can take part in the tree planting activities in the yards and streets and staff of "Star" supermarkets supports this tradition already for the second year. Last year in the south-west region of the city more than 250 trees were planted.    

«This holiday is aimed at inspiring people to pay more attention to the nature for the sake of the future. Planting of the trees is one of the most effective ways of environment protection and slowdown of the global warming and "Star", as socially responsible company, views this fact as very important and significant», - says Ara Petrosyan, Director of "Star" supermarket on David Anhakht street.

It should be noted that this promotion is organized with the help of local municipality, which is in charge of "Paronyan" park and also with support of the "Foundation for the Preservation of Wildlife and Cultural Assets in the Republic of Armenia" (FPWC).

14/04/09

Going with Armenian products!

Starting from 14^th of April for 14 days in all STAR supermarket chain stores promotion on sales up to 14% on 514 Armenian products will take place. Social promotion «Going with Armenian products» is conducted together with 54 Armenian producers and is directed on promoting local producers and helping the customers to have additional savings on the family budget. бныеелям.и ать поддержкой армянское производство.

"The promotion is very on time and is extremely relevant, especially in the conditions of world economy crisis, when most of the national economies are trying to saturate the market with local production. By giving preference to local production, we help the development of the local producers and each one us, while shopping, should pay attention to that fact. ",- states Vazgen Safaryan, President of the Union of local producers. "The program on establishing favorable conditions for local producers is one of the primary items on the agenda of the government of RA. By conducting this type of promotion, consciously support Armenian producers and besides we fulfill the the requirements of our government on that part. Local products, as a rule, are as good as the imported ones, I am sure that our promotion will really help the advancement of the products with "Made in Armenia" label,- noted Vahan Kerobyan, Executive Director of "Star".

"Star" being one of the biggest retailers, is planning to support national production in the future as well, taking into account the fact that these types of promotions are in the best advantage for our customers.

On the 21^st of April, after summarizing first results of the promotion "Going for Armenian products", "STAR" supermarket chain already showed visible results: the sales growth on the products participating in the promotion was 24%. "Interest of the customers towards Armenian products has increased and we would like to believe that upon the completion of the promotion, our customers will choose local products more often.", - said Vahan Kerobyan, Executive Director of "Star".

"Customers nowadays is targeted very much on saving the budget and we, local producers, are extremely interested in the reallocation of their budgets in favor of our products. With the help of these promotions Armenian producers can keep their sales volumes on same levels and as a result do not cut off job places. ", -expressed her position Shushan Karapetyan, Deputy Director of "MAP" processing company.

"STAR" is sure that the promotion on "Going for Armenian products" can be viewed as mutual therapy against global economy crisis. "STAR" store chains by promoting "Armenian products", local producers by participating in the promotion and customers  by giving preference to Armenian products - all together are supporting the growth and development of the national economy.

On 27^th of April the promotion on «Going for Armenian products» was completed. The customers of "STAR" got very much interested by the 514 promotion product assortment  presented by 54 local producers and sold by up to 14% sale.

During the period of two week promotion, the sales went up to 28% and total number of customers in the chain has increased by 12%

The goals of the promotion were met. "Star" being the biggest retailer is planning to support national production in the future and organize promotions, which are in the best interest of our customers.